When Teriyaki Madness needed their first national campaign, they turned to Party Land to help make a bold splash. Growing quickly but working with a limited media budget, the brand needed a campaign that stood out and put their core product—delicious, crave-worthy teriyaki—front and center. Enter our spot about a dad who sleepwalks into disaster (literally) and redeems himself by taking his family to Teriyaki Madness, proving that teriyaki really does fix everything. The result? A campaign as distinctive and satisfying as the food itself.